Hello.

Simply put, I love ideas. Everything starts with an idea, and that idea can come from anywhere, anyone. 

 

Conceptual, strategic thinking is the foundation of all good creative, and my range of expertise in advertising, design and branding has given me the unique ability to think on many different levels and see the project from all sides. 

 

From initial concept development to final execution, I am dedicated to empowering brands to tell their story through strong visuals and powerful messaging that will bring their brand to life. But not alone– I believe strongly in collaboration and being a strategic and creative partner to my teams and clients.

 

Throughout my career, I have been able to hone in my skills as a leader and mentor. As a mentor, I am passionate in providing young designers and creatives the skills and inspiration they need to succeed in this ever-evolving industry. As a leader, I have the ability to take an idea from concept to fruition, overseeing all the steps in-between, to transform the vision into a reality.

 

So, Glögg, travel, monsters, you ask? My travels, the people I have met, the Glögg tradition, and the monsters in my head, all make me who I am, and help me grow as a creative, every day.

 

Remember, an idea can come from anywhere, anyone– 
so keep on keeping on!